While Twitch lost some market share this year to competitors like YouTube and Kick, it’s still far and away the most popular streaming platform. In Q3, it was home to a whopping 85% of unique streaming channels—meaning that if someone went live during those three months, chances are Twitch was their home platform.
And Twitch’s annual Recap, which just debuted to a more positive community reception than some other hugely anticipated annual wrap-ups, includes data showing that new streamers continue to choose it as the place where they hit “Go Live.”
According to Twitch, 9.51 million new streamers broadcasted on its platform for the first time in 2024. To put that in context, Twitch on average saw 7.3 million individual streamers go live per month throughout the year, per Twitch Tracker. Clearly, not all those first-time streamers have continued on to be regular broadcasters, but the data available doesn’t tell…
